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 SUBSCRIBE MEDIA PACK
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Your guide to better business
The trusted partner for growth
SMBs have it tough, balancing between limited resources and making investments to grow the business. Keeping pace with industry trends has also become critical to growth, and in particular still remains as one of those things that falls through the cracks, until there is a problem.
So how do small and medium sized businesses build a healthy operation and prepare to retain their competitive advantage? And how do you, as a vendor, tap into this lucrative, yet highly spread out segment, that currently represents 85% of the Middle East market place? The answer is CPI’s SMB Advisor. Highlighting key technology issues for the SMB segment since its launch in 2005, SMB Advisor has continued to beat the drum on how technology is one major route to success. We are now ready to step up our game and help you expand your focus.
Armed with more practical advice, case studies, market research, tips and tricks to help your business grow, the new SMB Advisor will come packed with information - from business advice to fi nancial planning; Technology investments to product knowledge; Training and logistics to HR developmentand truly become your trusted partner for growth.
And to make this process easier, we will continue to roll out our specials to help readers streamline their business. Gutting out highend advice, SMB Advisor will offer easy steps to dramatically improve how interaction with vendors, partners and stakeholders can fi nally lead to better business decisions.
CIRCULATION
Total Circulation - 25,000
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| INDUSTRY SECTOR |
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| Retail/Hospitality | 6,750 | 27% |
Commercial
Services & Media | 4,250 | 17% |
| Distribution & Logistics | 5,000 | 20% |
| Building & Construction | 3,500 | 14% |
| Health | 2,500 | 10% |
| IT | 3,000 | 12% |
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| JOB RESPONSIBILITY |
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| General Manager | 11,000 | 44% |
| MD/Chairman | 3,250 | 13% |
| CEO, COO, CIO | 2,000 | 8% |
| Senior & Regional Heads | 750 | 3% |
| IT Consultants | 750 | 3% |
| Owner | 2,250 | 9% |
| President | 1,500 | 6% |
| VP & Vice Chairman | 750 | 3% |
| Divisional Heads | 2,000 | 8% |
| Other | 750 | 3% |
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| GEOGRAPHICAL BREAKDOWN |
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| KSA | 6,250 | 25% |
| Kuwait | 1,500 | 6% |
| UAE | 9,450 | 38% |
| Bahrain | 750 | 3% |
| Oman | 1,500 | 6% |
| Qatar | 750 | 3% |
| Egypt | 1,500 | 6% |
| Levant | 1,500 | 6% |
| North Africa | 1,000 | 4% |
| West Africa | 800 | 3% |
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ADVERTISING RATES
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| RATES | | | TECHNICAL DETAILS |
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| Double Page Spread | $ 9,400 | | | Trim: 46cm x 27.5cm |
| Gatefold | $ 10,100 | | | Bleed: 47cm x 28.5cm |
| Inside Front Cover Spread | $ 10,200 | | | |
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| Full Page | $ 6,750 | | | Trim: 23cm x 27.5cm |
| Outside Back Cover | $ 8,780 | | | Bleed: 24cm x 28.5cm |
| Inside Back Cover | $ 7,375 | | | |
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| Half Page - Vertical | $ 5,000 | | | 11.5cm x 27.5cm |
| Half Page - Horizontal | $ 5,000 | | | 23cm x 13.75cm |
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| 1/4 Page | $ 3,650 | | | 11.5cm x 13.75cm |
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PAYMENT
Rate with 30 days credit |
MATERIAL
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COPY DEADLINE - 19th of month prior to publication
PUBLISHING DATE - 1st of the month
All advertisements are to be supplied on a CD as digital Adobe Illustrator EPS files with a colour print-out in actual size. These must be 'Edited Text' files, not 'Outline' files.
All advertisements are to be supplied with fonts and high resolution images, if any, in a separate folder (minimum resolution 300dpi).
PDF FILES ARE NOT ACCEPTABLE with or without any sort of changes or resizing, even though high resolution. If changes are required then the digital Adobe Illustrator .EPS files must be supplied as 'Edited Text' files and not 'Outline' files.
All advertising materials must be delivered to CPI on or before 12pm on the day the magazine's digital press deadline.
Advertising materials can be created by CPI's Creative Division at competitive rates. Please contact James Tharian for a quotation.
Cancellation 30 days prior to publication.
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Dominic De Sousa
CEO and Publisher
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Amit Pateria
Managing Director and Associate Publisher
amit@cpidubai.com | | |
Kavitha Rajasekhar-Vivek
Associate Publisher and Managing Editor
kavitha@cpidubai.com | | |
Dojo Jose
Sales Director
dojo@cpidubai.com |
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| CPI IT | | |
Office G08, Building 4, Dubai Media City
Dubai, United Arab Emirates |
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Tel: +971 4 3755681
Fax: +971 4 4293654 |
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