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Technology advice you can trust

The World's no.1 PC magazine is coming soon!!!

For starters, PC World is the world's largest computer magazine with a circulation rate base of 1.25 million and an average readership of 7.1 million.

With 42 global editions, an average of over 5.2 million unique visitors per month (HitBox, July 2005), PCWorld is the winner of more editorial awards than any other computer publication. PC World is a leading resource for technology product buyers and users for both work and home.

Backed by the world's largest IT publishing firm IDG and CPI - one of the region's largest publishing firms, PC World Middle East (PCWME) will provide users with a world-class magazine packaged with great local content at an affordable local price. PC World is written and designed specifically to meet the needs of regional audience : tech-savvy managers who buy, use and integrate technology products for both work and home.

Launch date: November-December 2005

EDITORIAL
With monthly Top 10 and Top 100 product rankings in the Middle East across categories, local news, how-to articles, features, special reports, tips, smart guides, user ratings, workshops, news, intelligent advice PC World Middle East helps users plan what to buy, where to buy, and how to use the technologies that keep them ahead. PC World is not about technology per se' - it's about what you can do with it.

INITIAL PRINT RUN - 10,000 copies per month.

Copies distributed across news stands, retail outlets in the GCC and gradually across the Middle East. Digital version available via Zinio.

COVER PRICE: 10 Dirhams. Digital versions (Zinio) and subscribers pay substantially less than the cover price.

PCWME-ARABIC click here

ADVERTISING RATES
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| ENGLISH OR ARABIC EDITIONS | RATES | | | TECHNICAL DETAILS |
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| Inside Front Cover - DPS | $ 15,600 |  | | |
| Inside Front Cover Spread | $ 10,700 |  | | Trim: 40cm x 26.5cm |
| A4 - DPS | $ 13,200 |  | | Bleed: 42cm x 27.5cm |
| A4 - DPS < Page 21 | $ 11,500 |  | | |
| GATEFOLD | $ 18,000 |  | | |
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| Outside Back Cover - A4 | $ 10,900 |  | | |
| Inside Front Cover - A4 | $ 9,700 |  | | |
| Inside Back Cover | $ 9,700 |  | | Trim: 20cm x 26.5cm |
| A4 < Page 21 | $ 8,500 |  | | Bleed: 21cm x 37.5cm |
| A4 Section Leader | $ 8,000 |  | | |
| A4 | $ 7,500 |  | | |
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| First Half Page | $ 5,750 |  | | Vertical: 8cm x 25cm |
| Regular Half Page | $ 4,250 |  | | Horizontal: 18cm x 11cm |
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| 1/4 Page | $ 3,650 |  | | 8cm x 12cm |
| Strip Ad | $ 3,450 |  | | 5.2 x 25cm |
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| RHP (English) / LHP (Arabic) 10% Extra |
| Reprints $1.5 per Double sided A4 > 2,000 copies |
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| Agency commission 15% |
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PAYMENT Rate with 30 days credit |
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| ENGLISH AND ARABIC EDITIONS COMBINED | RATES | | | TECHNICAL DETAILS |
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| Inside Front Cover Spread | $ 18,000 |  | | Trim: 40cm x 26.5cm |
| A4 - DPS | $ 17,000 |  | | Bleed: 42cm x 27.5cm |
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| Outside Back Cover - A4 | $ 16,000 |  | | |
| Inside Front Cover - A4 | $ 14,000 |  | | |
| Inside Back Cover | $ 13,000 |  | | Trim: 20cm x 26.5cm |
| A4 < Page 21 | $ 9,992 |  | | Bleed: 21cm x 27.5cm |
| A4 Section Leader | $ 9,992 |  | | |
| A4 | $ 9,200 |  | | |
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| First Half Page | $ 9,600 |  | | Vertical: 8cm x 25cm |
| Regular Half Page | $ 7,200 |  | | Horizontal: 18cm x 11cm |
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| 1/4 Page | $ 5,240 |  | | 8cm x 12cm |
| Strip Ad | $ 4,992 |  | | 5.2 x 25cm |
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| Reprints $1 per Double sided A4 > 2,000 copies |
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| Agency commission 15% |
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PAYMENT Rate with 30 days credit |

Series discounts for PC World Middle East

| 3 Insertion | 5% |
| 6 Insertion | 10% |
| 12 Insertion | 15% |
| Pre-payment > 3 Insertions | 5% |
| Pre-payment > 6 Insertions | 10% |
| Group Booking | Contact your Portfolio Manager |

MATERIAL
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COPY DEADLINE - 17th of month prior to publication

All advertisements are to be supplied on a CD as digital Adobe Illustrator EPS files with a colour print-out in actual size. These must be 'Edited Text' files, not 'Outline' files.

All advertisements are to supplied with fonts and high resolution images, if any, in a separate folder (minimum resolution 300dpi).

PDF FILES ARE NOT ACCEPTIBLE with or without any sort of changes or resizing, even though high resolution. If changes are required then the digital Adobe Illustrator .EPS files must be supplied as 'Edited Text' files and not 'Outline' files.

For further advertisement requirements please contact Ala Al Qassas.

All advertising materials must be delivered to CPI on or before 12pm on the day the magazine's digital press deadline.

Advertising materials can be created by CPI's Creative Division at competitive rates. Please contact James Tharian for a quotation.

Cancellation 30 days prior to publication.
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Dominic De Sousa Publisher |  |  |
Ala Al Qassas Associate Publisher ala@cpidubai.com
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Hazem Abed Business Dev't Manager hazem@cpidubai.com |  |  |
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| CPI Arabic |  |  |
Office 206, Level 2 Siddiqi Building (Bank Melli Iran) Khalid Bin Walid Street Bur Dubai, Dubai, UAE |  |  |
Tel: +971 4 3515316 Fax: +971 4 3598486 |
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