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 SUBSCRIBE ZINIO MEDIA PACK
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Where technology means business
For any serious IT player in the Middle East, there are key market sectors that are easy to list - government, energy, banking, education, health, hospitality and so on.
One key question is how do you use your marketing spend effectively to reach and influence the key decision makers in these markets? Plan and influence their strategies?
For more than a decade and a half, Computer News Middle East has been the link between the regional IT player and these key target markets. It has driven the messages of local relevance, business benefit and technology into focus for these decision makers.
The magazine covers all the important market sectors in depth, combining interviews, best practice case studies, news analysis and market trends through focused sections.
Add to this, analysis of global news, exclusive interviews with global IT players from Silicon Valley to Taipei, and you have an authoritative route to market.
CIRCULATION
Total Circulation - 11,805
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| JOB RESPONSIBILITY |
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| IT Managers/CIO | 2,007 | 15% |
| Technical Managers | 1,417 | 12% |
| Board Members | 2,125 | 20% |
| General Managers | 3,069 | 25% |
| Senior Government Executives | 2,833 | 25% |
| Others | 354 | 3% |
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| GEOGRAPHICAL BREAKDOWN |
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| KSA | 3,069 | 26% |
| Kuwait | 826 | 7% |
| UAE | 2,243 | 19% |
| Bahrain | 1,186 | 10% |
| Oman | 590 | 5% |
| Qatar | 706 | 6% |
| Iran | 346 | 3% |
| Egypt | 1,299 | 11% |
| Levant & Maqhreb | 1,189 | 10% |
| North Africa | 349 | 3% |
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| DIRECTLY INVOLVED WITH PURCHASE OF |
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| IT Products | 10,979 | 93% |
| Hardware | 7,909 | 67% |
| Software | 7,673 | 65% |
| Peripherals | 5,664 | 48% |
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| INDUSTRY TYPE |
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| Banking & Finance | 1,419 | 12% |
| Building & Construction | 708 | 6% |
| Energy, Oil & Gas | 2476 | 21% |
| Government | 2,833 | 24% |
| IT/TELCO | 3,543 | 30% |
| Other | 826 | 7% |
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ADVERTISING RATES
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| RATES | | | TECHNICAL DETAILS |
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| Double Page Spread | $ 13,200 | | | Trim: 46cm x 27.5cm |
| Gatefold | $ 18,000 | | | Bleed: 47cm x 28.5cm |
| Inside Front Cover Spread | $ 15,600 | | | |
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| Full Page | $ 8,500 | | | Trim: 23cm x 27.5cm |
| Outside Back Cover | $ 10,100 | | | Bleed: 24cm x 28.5cm |
| Inside Back Cover | $ 9,375 | | | |
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| Half Page - Vertical | $ 6,080 | | | 11.5cm x 27.5cm |
| Half Page - Horizontal | $ 6,000 | | | 23cm x 13.75cm |
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| 1/4 Page | $ 4,000 | | | 11.5cm x 13.75cm |
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| Inserts - $1.5 per Double sided A4 > 2,000 copies |
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| Agency commission 15% |
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| DISCOUNTS |
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Advert Size | | |
Rate per
Insertions | | |
3 Insertions
15% | | |
6 Insertions
20% | | |
9 Insertions
25% | | |
12 Insertions
30% | |
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Full Page | | |
$ 8,500 | | |
$ 7,225 | | |
$ 6,800 | | |
$ 6,375 | | |
$ 5,960 | |
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PAYMENT
Rate with 30 days credit |
MATERIAL
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COPY DEADLINE - 19th of month prior to publication
PUBLISHING DATE - 1st of the month
All advertisements are to be supplied on a CD as digital Adobe Illustrator EPS files with a colour print-out in actual size. These must be 'Edited Text' files, not 'Outline' files.
All advertisements are to be supplied with fonts and high resolution images, if any, in a separate folder (minimum resolution 300dpi).
PDF FILES ARE NOT ACCEPTABLE with or without any sort of changes or resizing, even though high resolution. If changes are required then the digital Adobe Illustrator .EPS files must be supplied as 'Edited Text' files and not 'Outline' files.
All advertising materials must be delivered to CPI on or before 12pm on the day the magazine's digital press deadline.
Advertising materials can be created by CPI's Creative Division at competitive rates. Please contact James Tharian for a quotation.
Cancellation 30 days prior to publication.
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Dominic De Sousa
CEO and Publisher
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Amit Pateria
Managing Director and Associate Publisher
amit@cpidubai.com | | |
Kavitha Rajasekhar-Vivek
Associate Publisher and Managing Editor
kavitha@cpidubai.com | | |
Sanjeev Kant
Sales Manager
sanjeev@cpidubai.com |
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| CPI IT | | |
Office G08, Building 4, Dubai Media City
Dubai, United Arab Emirates |
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Tel: +971 4 3755681
Fax: +971 4 4293654 |
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